Tag: #HolidaySalesTrends2017

Go, bargain!!! Price cutting starts as stores to offload excess holiday inventory

20171224UTC 5:28:51 am by Fathima Sona 0 Comments
Christmas is here, All are in joy. Streets are crowded and rich with decorations. But retailers are in full of stress by thinking about how to impress shoppers and making a record sale at Christmas. They started their preparation for Christmas sales a month earlier. Many stores are launching their pre-Christmas sales to attract shoppers and make Christmas shopping much more affordable. Christmas Sales Bargain You know, when Christmas shall start, a new round of price cutting starts as stores  to offload excess holiday inventory. There are lots of bargains available on everything fr
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Do Shoppers Still Prefer Brick and Mortar Stores?

20171223UTC 6:49:13 am by Fathima Sona 1 Comment
Today world is running behind online service and telling that store services becoming down day by day.  Actually, the truth is that the retail stores are not dead yet, but they are changing by promoting store based technology in their shop to increase sales and attract customers. Here we discuss few ways to revive retail stores with various trending strategies. Most of the customer still like to prefer touching and feeling products before their purchase. This mentality of shoppers boost the retailers to stay alive and work hard for their existence. Store Closure-A Trend Analysis
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Social influencers – The Trend Setters.

20171216UTC 7:47:14 am by Jemsheena E V 0 Comments
Millennial, being the first truly digitalised generation, are spending a large share of their day in social media. Definitely this habit has influenced them in many ways including their appearance, style, fashion, food habits and even their thoughts. This has brought a considerable change in their shopping patterns too. The extend of influence Studies reveal that their shopping interests greatly depend on the social media elements. Being influenced by celebrities in many ways is nothing new among youth. But, more access to the life of influencers has increased this mimicking tendenc
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Customer stress – Need and Methods to handle

20171209UTC 8:49:58 am by Jemsheena E V 0 Comments
Stress is the biggest pain during holiday season. In a rush  to have a perfect Christmas, customers get stressed out . Those who find success in properly managing customer stress during holidays, definitely remain the successful one. Though the holidays are season of happiness, in a hurry to make everything colorful, people gets troubled both in terms of time and money. The in-store crowd troubles about a quarter of the surveyed customers. At the same time, finding out the  perfect gifts troubled 20% of them. Due to the  the lack of being  properly addressed, about one third of cust
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Mobile dominates Singles day and Cyber monday sales

20171202UTC 12:33:51 pm by Fathima Sona 1 Comment
The world is moving from analog to digital. Digitization has a profound impact on all areas of life, including work and business. Key enabler for digitization is Mobile technology and it has been advancing at a very fast pace than ever. Thus mobility have become mainstream and many consumers use e-commerce mobile apps  to view product reviews, make price comparisons, and find information about products while they are shopping in-store. On the other hand for busines
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Gen Z girls shopping trends you want to know

20171201UTC 6:11:53 am by Fathima Sona 0 Comments
The youngest generation might not be the biggest spenders, but they have influence over family purchases  and they're growing up fast. Now Gen Z  became   retailer's primary focus in holiday sales. They find difficulty to follow them because they are maturing quickly and has a unusual level of buying authority. Their  shopping  habits strongly depend  over family ,friends and their cohorts.  The Influence of social media in Gen Z holiday shopping is unavoidable and is important to analyses especially Gen Z girls shopping trend. Gen Z is  more socially-commited and adverse to tra
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How Ecommerce Store Owners are affected during Black Friday Sales

20171105UTC 4:52:44 am by Fazil Mahammood 1 Comment
Seasons are warming up and online store owners are rushing up to excite their customers with holiday offers. This year also Ecommerce store owners are preparing to play a pivotal role in the holidays. At this outset it is important to know few of the market trends , black friday marketing strategy  and key analysis points from e-commerce researchers. A survey from NPD group as published in CNBC reveals that, this year more Americans are expected to begin their holiday shopping in the middle of the season, or Thanksgiving weekend, as opposed to late in the season, or early December. NPD had
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