Tag: #OnlineShoppingTrends

AI:The Golden Age Of Information Technology

20171226UTC 7:04:17 pm by Fathima Sona 0 Comments
Artificial intelligence (AI) is intelligence displayed by machines, in contrast with the natural intelligence displayed by humans. AI has many applications in today's society like develop and advance numerous fields and industries, including finance, healthcare, education, transportation, and more. And it has a significant role in marketing, AI in e-commerce is now using in new ways across the entire shopping process. Use of AI in E-commerce AI is beginning to embed itself into all aspects of our lives. From the growing number of self-checkout cash registers to advanced security ch
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Go, bargain!!! Price cutting starts as stores to offload excess holiday inventory

20171224UTC 5:28:51 am by Fathima Sona 0 Comments
Christmas is here, All are in joy. Streets are crowded and rich with decorations. But retailers are in full of stress by thinking about how to impress shoppers and making a record sale at Christmas. They started their preparation for Christmas sales a month earlier. Many stores are launching their pre-Christmas sales to attract shoppers and make Christmas shopping much more affordable. Christmas Sales Bargain You know, when Christmas shall start, a new round of price cutting starts as stores  to offload excess holiday inventory. There are lots of bargains available on everything fr
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Do Shoppers Still Prefer Brick and Mortar Stores?

20171223UTC 6:49:13 am by Fathima Sona 1 Comment
Today world is running behind online service and telling that store services becoming down day by day.  Actually, the truth is that the retail stores are not dead yet, but they are changing by promoting store based technology in their shop to increase sales and attract customers. Here we discuss few ways to revive retail stores with various trending strategies. Most of the customer still like to prefer touching and feeling products before their purchase. This mentality of shoppers boost the retailers to stay alive and work hard for their existence. Store Closure-A Trend Analysis
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Social influencers – The Trend Setters.

20171216UTC 7:47:14 am by Jemsheena E V 0 Comments
Millennial, being the first truly digitalised generation, are spending a large share of their day in social media. Definitely this habit has influenced them in many ways including their appearance, style, fashion, food habits and even their thoughts. This has brought a considerable change in their shopping patterns too. The extend of influence Studies reveal that their shopping interests greatly depend on the social media elements. Being influenced by celebrities in many ways is nothing new among youth. But, more access to the life of influencers has increased this mimicking tendenc
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Gen Z girls shopping trends you want to know

20171201UTC 6:11:53 am by Fathima Sona 0 Comments
The youngest generation might not be the biggest spenders, but they have influence over family purchases  and they're growing up fast. Now Gen Z  became   retailer's primary focus in holiday sales. They find difficulty to follow them because they are maturing quickly and has a unusual level of buying authority. Their  shopping  habits strongly depend  over family ,friends and their cohorts.  The Influence of social media in Gen Z holiday shopping is unavoidable and is important to analyses especially Gen Z girls shopping trend. Gen Z is  more socially-commited and adverse to tra
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E-commerce Sales Growth – A Trend Analysis

20171130UTC 10:12:20 am by Jemsheena E V 1 Comment
Selling goods online is not something new in the business world. Yet the amount of online purchases continues to increase. Retailers find increasing success in online sales by properly interpreting the reasons behind the e-commerce sales growth. E-commerce Sales Growth Trend This year, e-commerce sales are being expected to grow by a 15.8%, which is 9% of total retail sales. At the same time, the sales growth has slowed down in October, compared to the previous month. According to the statistics, a 6.8% of increase was observed in non- store sales in October 2017 compared to that
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Does chatbots really matters for online sellers

20171119UTC 5:46:18 am by Jemsheena E V 0 Comments
The rise of AI chatbots has widened the openings in e-commerce field. Though a large share of customers don’t even know about chat bots, these automated programs play a key role in improving cash flow in online marketplace. Many of us has actually come across at least one chatbot, but might not have made enough effort to make use of it. Expert Analysis Studies reveals that marketers are still hesitant in accepting use of shopping chat bots. Almost 60% of marketers have never even tried using chatbots to communicate with its customers. Facts show that only 5% of marketers frequentl
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How Ecommerce Store Owners are affected during Black Friday Sales

20171105UTC 4:52:44 am by Fazil Mahammood 1 Comment
Seasons are warming up and online store owners are rushing up to excite their customers with holiday offers. This year also Ecommerce store owners are preparing to play a pivotal role in the holidays. At this outset it is important to know few of the market trends , black friday marketing strategy  and key analysis points from e-commerce researchers. A survey from NPD group as published in CNBC reveals that, this year more Americans are expected to begin their holiday shopping in the middle of the season, or Thanksgiving weekend, as opposed to late in the season, or early December. NPD had
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AI and Predictive content became the SUPERHERO in Store-Tech story

20171020UTC 3:45:13 pm by Fathima Sona 1 Comment
Today, AI and predictive content both play a significant role in consumers shopping experience. AI can help in building automated system, that can pull out data about the buying pattern and trends of the customers. This info is then leveraged to help out customers in their buying cycle. Likewise predictive content provides a more enriched experience by providing buyers with content relevant to their purchase history. Mike Hartman who is the Senior Director of Product Strategy  Listrak, had a good perspective on AI . According to him  AI can make it easier to find, analyze and push s
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Ecommerce Shipping – Free or Fast? A trend analysis

20170915UTC 2:55:38 pm by Jemsheena E V 2 Comments
Growing customer expectations has compelled retailers to introduce and experiment advanced ideas in their marketplace. The same factor has a great influence on online shopping trends as well as e-commerce shipping too. Free Shipping and Fast Delivery has thus become a competitive necessity for etailers. These two ideas were born from the realization that positive delivery experiences have always helped the etailers to improve their sales. Customers always look for better service at low cost. This reality is being reflected in online shopping trend statistics too. Many of the customers agre
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